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Email Marketing + Automation

Unleash the Power in

Email Marketing ROI

Email marketing is often under-utilized by brands but remains to be one of the strongest investments in terms of marketing ROI.

We develop email marketing campaigns for our client partners that will drive top-of-mind awareness, website traffic, call bookings or event attendance, and sales conversions.

Main Services

Myth: Email Marketing is Dead

No email marketing is not dead. Not even close. It continues to be a powerful way to build relationship & trust, create personalized experiences, drive actions. Furthermore, email marketing is one of the most robust and advanced set of tools available to us marketers that allow us to understand our audience and enhance customer experience.

These tools continue to play a critical role in growing, nurturing, and retargeting strategies that can create a competitive edge for growing brands. Helping our partners build and use sophisticated email and social automation strategies is something we love to do and thrive in.

Case Studies

The Guardian Calgary

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Testimonials

“Their genuinely experts in their field, but they have this very kind and nurturing approach”

“We don’t have to employ a team of 5 or 6 people to cover all of those areas. We can turn to Hook + Ladder and ask for help”

Judith Milne

Managing Director, East Winds Resort

Judith Milne

Managing Director, East Winds Resort

“I don’t think we would be here today if it wasn’t for Hook + Ladder.”

“Not just ideas, not just concepts and solutions, but the ability to execute on them, with excellent communication from the team. Having that confidence that our project is being looked after on a daily basis really gave me the confidence to continue working with them.”

 

Scott Jenkins

CEO & Co-Founder, ZS2 Technologies

Scott Jenkins

CEO & Co-Founder, ZS2 Technologies

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Frequently asked questions

What does Hook + Ladder do and for whom?

Hook + Ladder provides a full-service digital marketing department for established and growing brands that have a lean marketing department of 3 or less full time marketers.

What does Hook + Ladder actually do?

For the price of 1 to 2 employees’ salary, H+L provides our client partners access to a top notch social media team, digital advertising strategist, creative director and content team, email marketing, automation & analytics specialists, web developer, SEO specialists, and more.

How is Hook + Ladder different from other digital marketing agencies?

Every client partner we work with is a long-term partner. We will learn about their business and industry deeply, no different than how their employees would. We seldom take on ad-hoc project work because we have built enough marketing systems to know that ultra successful marketing takes strategy, learning, co-creation with our clients, and time.

You will have an H+L Director as your counterpart, someone who is at a marketing leadership level. You can see this individual as your Senior Digital Marketing Manager, who will work with you to build annual targets, quarterly goals, and meet with you weekly to share comprehensive progress EVERY WEEK. This is very uncommon in the marketplace and it’s a true partnership, unlike a transactional service provider relationships.

What is Hook + Ladder’s client onboarding process?

Hook + Ladder onboard new client partners with our flagship 13-week system, ‘90 Day Growth Ramp’. Each week, we tackle one or more foundational marketing elements to unlock a high-performing marketing organization for our new client partner. Learn more about the 90 Day Growth Ramp here

How much does it cost to work with Hook + Ladder?

Most of our client partners retain Hook + Ladder as their digital marketing department for the cost of 1 to 2 full-time employees’ salary. When taking into account other expenses like media budget or software licenses, most of our client partners have a marketing budget of $200K CAD or higher. 

I am interested in learning more. What are the next steps?

Contact us by filling out a form or booking an intro call with Caleb, our Chief Partnership Officer & Co-Founder.

Calgary

Suite #112 - 1215 13th Street SE
Calgary, AB T2G4Y3

[email protected]

Vancouver

Suite #130 - 10691 Shellbridge Way
Richmond, BC V6X ZW8

[email protected]

Calgary

Suite #112 - 1215 13th Street SE
Calgary, AB T2G4Y3

[email protected]

Vancouver

Suite #130 - 10691 Shellbridge Way
Richmond, BC V6X ZW8

[email protected]

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