We are your:
More than a marketing agency, we integrate as the extension of your lean, in-house marketing team.
Trusted by marketing leaders of high growth brands
IT'S TIME TO SUPERCHARGE YOUR MARKETING
We Deploy an
Industry-Specialized
Team of
Top Marketing
Talent
your secret weapon
When it comes to market share competition, we believe that companies with the best marketing teams win. Unlike a typical digital marketing agency, focused on individual tactics, H+L embeds a tailored, fractional marketing team as a seamless extension of your in-house marketers to complete your ‘A-Team‘. This means we don’t just work for you—we work with you to achieve your most ambitious growth targets.
Solutions Designed For Your Industry
Multi-location Restaurant
Franchise
Marketing
Technology &
B2B Services
Consumer Products
& Services
Education Technology
& Products
Multi-location Restaurant
Franchise
Marketing
Technology &
B2B Services
Consumer Products
& Services
Education Technology
& Products
Add the Experts You’re Missing In-House
We insert marketing experts who can give you the competitive edge your team needs.
Digital Advertising & Media Buying
Search & Generative Engine Optimization
Creative Branding & Design
Email Marketing & Automation
Social Media & Reputation Management
Web Development & Revenue Operations
Photography & Video Production
CRM Implementation
THE GUARANTEE FOR OUR CLIENT PARTNERS
The Extension of Your Team
A team dedicated to your business which will study your customers, competitors, and industry deeply no different than in-house hires, except with more marketing experience, technical expertise and capacity.
The Extension of Your Team
Strategic Leadership
Co-create with you the holistic game plan to reach your marketing targets, and work with you to turn this strategic plan into reality.
Strategic Leadership
Operations Simplicity & Effectiveness
Eliminate the complexity of managing multiple agencies; work with a self-organizing, cohesive team dedicated to your success.
Operations Simplicity & Effectiveness
Risk-Free Satisfaction
Experience H+L with confidence. If you’re not convinced we’re the right investment within the first 30 days, we’ll issue a full refund - no questions asked.
Risk-Free Satisfaction
The Extension of Your Team
A team dedicated to your business which will study your customers, competitors, and industry deeply no different than in-house hires, except with more marketing experience, technical expertise and capacity.
Strategic Leadership
Co-create with you the holistic game plan to reach your marketing targets, and work with you to turn this strategic plan into reality.
Operations Simplicity & Effectiveness
Eliminate the complexity of managing multiple agencies; work with a self-organizing, cohesive team dedicated to your success.
Risk-Free Satisfaction
Experience H+L with confidence. If you’re not convinced we’re the right investment within the first 30 days, we’ll issue a full refund – no questions asked.
DON'T JUST TAKE OUR WORD FOR IT
“I would recommend Hook + Ladder to any team looking to expand without the need for immediate training. The benefit of having Hook + Ladder on your team is that it doesn’t feel like an agency—they truly function as an extension of your existing team.“
Jessica Chung
Senior Director of Marketing, Taco Time. Mexican Quick Service Restaurant Brand with 125+ Locations.
Watch Full Testimonial Video
“Hook + Ladder’s solution stood out from the beginning. We quickly realized that they understand the franchise sales cycle, having worked with other franchisors. They partner with us in a way that feels fully integrated into our team, rather than just being an outsourced service. It truly feels like they are an extension of our team.“
Ammar Georges
VP Franchise Development. Franchisor & Operator of Over 90 Restaurant Brands.
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“With Hook + Ladder, we found a true strategic partner—not just an agency chasing quick wins. They’ve helped us build meaningful relationships online with a long-term vision, and I really value the time we spend aligning strategy across all our channels.”
David Waterfall
VP of Marketing, MR.LUBE. Canadian Automotive Service Centres with 170+ Locations.
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“Hook + Ladder focused on being a true extension of our team, taking the time to genuinely understand our business and goals.
Their strategy and execution truly empower my team to be more strategic.“
Jesica Serrano
CMO, DIG Inc. New York-based Fast Casual Restaurant Brand with 30+ Locations.
Watch Full Testimonial Video
“I trust them. I trust in their ability. I knew within a very short period of time that they are the company I needed to be working with. They were able to immediately understand our brand standards and convey that out on the digital platforms. Working with Hook + Ladder is easy.”
Mike MacDonald
Marketing Director, OPA! of Greece
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“I don’t think we would be here today if it wasn’t for Hook + Ladder. Not just ideas, not just concepts and solutions, but the ability to execute on them, with excellent communication from the team. Having that confidence that our project is being looked after on a daily basis really gave me the confidence to continue working with them.”
Scott Jenkins
CEO & Co-Founder, ZS2 Technologies
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“They’re genuinely experts in their field, but they have this very kind and nurturing approach.” ”We don’t have to employ a team of 5 or 6 people to cover all of those areas. We can turn to Hook + Ladder and ask for help.”
Judith Milne
Managing Director, East Winds Resort
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“We specifically sought their services out because of their reputation in the digital space. I learned lessons that are permanent. Hook + Ladder became a source of strength and credibility for us. It felt like a partnership. They had our backs.”
Anne McKinnon
Founder & Head of Strategic Planning, Ad Vantage Strategies Group
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Why Choose Us Over Hiring More Full-Time Staff?
- Expertise
Access an entire team of digital marketing experts for the investment equivalent to the cost of 1 or 2 additional FTEs.
- Speed-to-Market
H+L’s fractional marketing team and onboarding system are designed to add value and impact immediately, unlike most new employee hires who would often require 60-90 days to be fully operational.
- Operation Continuity & Resilience
In case of employee turnover or unplanned absence, H+L’s systemized process and talent bench depth allows for quick & seamless transition of responsibilities. This is typically not possible for in-house hires which creates high operational risks, costs and pain for leadership.
Why Choose Us Over Hiring a Typical Agency or Contractors?
- Seamless Integration & Dedicated Team
H+L provides a hand-picked, embedded team aligned with your business, ensuring deeper collaboration and understanding than traditional agency or contractor options.
- Flexible Resourcing Model That Adapts to Your Needs
Tailored, scalable team size and investment levels that can adapt to your evolving goals.
- Operational Efficiency
Decrease the time, costs and complexity of finding, managing and aligning multiple contractors or agencies, each of whom have their own ways of working and account growth agendas.
Frequently
Asked
Questions
Is H+L right for my business?
H+L works best with growing or established businesses that have lean in-house marketing teams and want to scale their brand with a fractional team of marketing experts.
We are not a fit for:
- New start-ups still finding product-market fit.
- Marketing leaders wanting just a vendor to follow instructions without collaboration.
- Companies not ready for growth due to operational, cashflow, or leadership challenges.
Which industries does H+L serve?
H+L supports brands across various industries by tailoring marketing strategies to their unique needs:
- Multi-location Restaurants: Fast Casual, QSR, and casual dining, focusing on brand consistency and growth.
- Franchise Marketing: Helping franchises grow consistently across locations in North America.
- Technology & B2B Services: Clear, strategic campaigns to drive leads and ROI.
- Consumer Products & Services: Brand awareness and customer engagement.
- Education Technology & Products: Marketing strategies to reach schools, students, and educators.
Which services does H+L provide?
H+L offers a fractional marketing team delivering customized services, including:
- Digital Advertising & Media Buying
- Local Store Marketing Campaigns
- Social Media & Reputation Management
- SEO & Generative Engine Optimization
- Web Development & Revenue Operations
- Creative Branding & Design
- Email Marketing & Automation
- Photography & Videography
- HubSpot Implementation
How much does it cost to work with H+L?
H+L deploys a marketing team tailored to each business’s unique needs; hence, the investment level varies. Most H+L clients invest in a team that ranges between $12,000 and $20,000 USD per month and choose to partner with H+L over a multi-year period, given the value they are seeing.
Why do companies choose H+L over traditional marketing agencies?
H+L is a strategic growth partner, not just a vendor. Clients benefit from:
- A full team of marketing experts in one place.
- Proven success in their industry.
- Collaborative, integrated marketing that builds systems—not just fulfills tasks.
Access Expertise Across
Core Disciplines
Flexible Resourcing Model
Outcome and Growth Focus
Satisfaction Guarantee
